Hero Card
#12Logo and photo in a coloured header, with a donate button below.
Email signature · Nonprofits
Email signature for nonprofits and charities
Every email a nonprofit sends is a small chance to explain why you exist. A signature with your mission and one clear ask does that without being pushy.
New message
- From
- Fenna Wijnberg
- Subject
- Saturday rota – two spots left
Hi everyone,
Thanks to you, 42 kids got in the water last month. For this Saturday we still need two volunteers for the 10:00 group. Reply if you can make it.
Kind regards,
Why it matters
What your signature needs to do
- 01
Your mission in one line
Partners, donors and journalists forward your emails. A one-line mission ('Free swimming lessons for kids in Rotterdam') tells new readers what you do straight away.
- 02
One ask at a time
Donate, volunteer or sign up: pick the one that matters this season. You can swap the button whenever your campaign changes.
- 03
Trust is in the details
People want to know their money goes somewhere real. Your registration details make that easy to check.
Include
What to include
- Name and role, and whether you're staff or a volunteer
- Organisation name and logo
- A one-line mission
- One button: donate, volunteer or sign up
- Your charity registration number, if you have one
Leave out
What to leave out
- Several donation links for different campaigns
- Wording that guilt-trips people
- Large campaign images: link to them instead
Recommended
Two templates that fit
Rendered live with made-up sample details. Pick one and fill in your own.
Photo + Logo
#11Personal photo plus the organisation's logo. Good for coordinators and fundraisers.
Copy and paste
Donate line to copy
[Amount] pays for [one concrete thing]. Help out: [donation link]
Replace the [brackets] with your own details.
Nonprofits · FAQ
Frequently asked questions
What should a nonprofit email signature include?
Your name and role, the organisation's name and logo, a one-line mission and one clear action such as 'Donate' or 'Volunteer'. Add your registration details if you have them.
Should volunteers use the organisation's signature?
Yes, it helps people trust that the email really comes from you. Add 'Volunteer' to their role so it's clear who's staff and who isn't.
Is it really free for charities?
It's free for everyone. No account, no trial and no watermark, so there's nothing to apply for.
Other professions
Kind regards,
Done in two minutes. Actually free.
No account, no trial, no watermark. Fill in your details, copy, paste into your email client.